International Sports & Entertainment


What we do
Event Marketing

Creation, execution and full deployment of regional and international marketing campaigns utilizing the latest consumer messaging strategies to enhance the overall ROI. Your brand’s involvement or event sponsorship can deliver amazing results

Field Marketing

Field Marketing campaigns must be able to reach the masses of your brand’s target audience using collateral materials that explains, convince and close. Our experience filed marketing experts can help your brand succeed.

Sports Marketing

Reaching new customers through the effective use of Sports Marketing campaigns is quickly becoming the best way to grab the attention of a potential customer. We not only develop the campaign, but we match the brand with the sport and the sport team or celebrity.

Mobile Entertainment & Lifestyle Apps

We create, develop and work on some highly entertaining and informative digital mobile apps for Android, iOS and Windows platform for clients throughout the USA, Europe and Latin America.

TV Show and Video Production

Since 1993, the Lugo group has produced music concerts, TV shows and other special events throughout the USA and Latin America. In 2015, Lugo has started on the creation of a food related reality show and MMA fight championship series.

Concert Event Production

In 1998, The Lugo group co-produced Miami’s first ever Hip Hop Festival at the AT&T Amphitheater featuring some of the biggest names in rap and hip hop music of the era such as DMX, ONYX, Doug E. Fresh and showcased DJ Khaled, the newcomer on the scene.

Hispanic Marketing Campaign Development

Some of our very early marketing campaigns were focused on Hispanic / Latino-American markets because it’s an area that we were familiar with. We have worked diligently and effectively for clients such as Florida Lottery, Bacardi, AT&T, ENYCE Clothing, Budweiser as well as other international brands.

Celebrity Branding & Marketing

We work with celebrities within the sports and music entertainment worlds to create, develop and execute their public relations, branding and marketing strategies.


These are just a few of our many clients and marketing partners around the world.
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Our founder Mark Lugo

A visionary and then an entreprenuer

My very first job on the planet was selling ice cream at Yankee Stadium (Do I need to mention I am originally from New York?). I remember the days George Steinbrenner would walk in the vendors' load up room and pep-talk us. Since those days in Yankee Stadium, I knew I wanted to be an entrepreneur. There's something about the excitement that comes with taking a simple idea and bringing it to life. We plan the course, but never know the journey's surprises. That's the beautiful part of it all. I like to consider myself a creative entrepreneur, a visionary and a believer. I believe everything is possible.

"I enjoy being creative and always working on exciting projects".

Mark Lugo

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